{"id":47588,"date":"2014-02-19T20:40:03","date_gmt":"2014-02-19T20:40:03","guid":{"rendered":"https:\/\/www.pcmatic.com\/blog\/?p=47588"},"modified":"2014-02-19T20:40:03","modified_gmt":"2014-02-19T20:40:03","slug":"downside-ad-blocking","status":"publish","type":"post","link":"https:\/\/www.pcmatic.com\/blog\/downside-ad-blocking\/","title":{"rendered":"Downside of Ad Blocking"},"content":{"rendered":"

<\/br><\/p>\n

Downside of Ad Blocking<\/h3>\n

by Jim Hillier for Daves Computer Tips<\/p>\n

Many of your favorite sites probably depend on revenue from those ads you are blocking.
–PC Pitstop.<\/i><\/font><\/p>\n

Do you utilize ad blocking software? What follows is my take on the possible consequences of this expanding practice and how it might all eventually impact on the web\u2019s fundamental infrastructure. Agree or disagree? Either way, have your say via the comments.<\/p>\n

The internet is a wondrous thing, a veritable goldmine of free information and services, and one of very few remaining areas which hasn\u2019t suffered from the constraints inflicted by corporate monopolization. The World Wide Web consists of millions of independent sites, creating an environment which epitomizes the doctrines of competition and freedom of choice. But is that situation destined for change?<\/p>\n

The saying that \u2018nothing in life is free\u2019 is clearly demonstrated in all walks of life, there is almost always some kind of quid pro quo involved \u2013 in the internet world the quid pro quo is often adverts. It\u2019s strange how our expectations differ from the real world to the internet world. In the real world we fully expect to pay for most things yet in the internet world the exact opposite applies\u2026 we expect to pay for nothing, or at least, for very little. Fortunately for us, this has been largely achievable, and in no small way thanks to the revenue generated via advertising.<\/p>\n

A vast majority of sites are run and administered by ordinary folk with ordinary jobs who rely solely on ad revenue to help cover the overheads involved. Most are happy if revenue from advertizing even partially covers the costs, ecstatic if it wholly covers the costs, \u201cprofit\u201d is not even a consideration. Take away or severely diminish that source of income and you create a recipe for dramatic change. Those affected sites will ultimately need to either find an alternate avenue for generating revenue, or close down altogether.<\/p>\n

Article Continued Here<\/a><\/p>\n

These excerpts are shared with permission from davescomputertips.com. <\/p>\n","protected":false},"excerpt":{"rendered":"

Many of your favorite sites probably depend on revenue from those ads you are blocking.<\/p>\n","protected":false},"author":24,"featured_media":47592,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[567],"tags":[4634],"class_list":["post-47588","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-daves-computer-tips","tag-ad-blockers"],"yoast_head":"\nDownside of Ad Blocking<\/title>\n<meta name=\"description\" content=\"Downside of Ad Blocking - 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