{"id":301,"date":"2008-02-05T15:56:02","date_gmt":"2008-02-05T20:56:02","guid":{"rendered":"https:\/\/www.pcmatic.com\/blog\/?p=301"},"modified":"2008-02-05T15:56:02","modified_gmt":"2008-02-05T20:56:02","slug":"pc-pitstop-photo-printing-survey","status":"publish","type":"post","link":"https:\/\/www.pcmatic.com\/blog\/pc-pitstop-photo-printing-survey\/","title":{"rendered":"PC Pitstop Photo Printing Survey"},"content":{"rendered":"<p><img decoding=\"async\" src=\"\/images\/posts\/photoprint.jpg\" class=\"postimage\" alt=\"*\" \/><\/p>\n<p>\nThe initial analysis of our January 2008 Photo Printing Survey results.<\/p>\n<p><img decoding=\"async\" src=\"\/images\/research\/surveys\/photo_print1.jpg\"><\/p>\n<p><b>82.3% of survey respondents are printing their photos at home.<\/b><\/p>\n<p><i>Notes: Retail photo processing with in-store pickup, is the fastest-growing printing industry and is expected to close in at 50 percent of the printing market by 2012. (InfoTrends)<\/p>\n<p><\/i><\/p>\n<p><img decoding=\"async\" src=\"\/images\/research\/surveys\/photo_print3.jpg\"><\/p>\n<p><b>Survey respondents suggest that cheaper ink and cheaper photo paper would prompt them to print more photos at home.<\/b><\/p>\n<p><img decoding=\"async\" src=\"\/images\/research\/surveys\/photo_print4.jpg\"><\/p>\n<p><i>Notes: Online photo finishing of digital photos in the United States alone is predicted to grow to a $1 billion market by 2011. (InfoTrends)<\/i><\/p>\n<p><img decoding=\"async\" src=\"\/images\/research\/surveys\/photo_print5.jpg\"><\/p>\n<p><b>48.6% of survey respondents who say they use online photo processing &#8211; are paying .10 or less per print.<\/b><\/p>\n<p><i>Notes: The industry average has fallen from $0.25\/image in 2000 to $0.12 \/image in 2007. (Simon Bryant, Understanding and Solutions) <\/i><\/p>\n<p><img decoding=\"async\" src=\"\/images\/research\/surveys\/photo_print10.jpg\"><\/p>\n<p><b>Survey respondents who say they typically use Retail\/Pick Up photo processing &#8211; 50% have used Wal Mart &#038; 29% have used Walgreens.<\/b><\/p>\n<p><img decoding=\"async\" src=\"\/images\/research\/surveys\/photo_print6.jpg\"><\/p>\n<p><b>Of those who say they use retail photo processing, 64.6% bring their photos in on a memory card or CD.  Of those who say they upload their photos to the store&#8217;s web site &#8211; 94.3% identify themselves at Intermediate Users or above.<\/b><\/p>\n<p><img decoding=\"async\" src=\"\/images\/research\/surveys\/photo_print7.jpg\"> <\/p>\n<p><b>31.4% of survey respondents who say the use retail photo processing &#8211; are paying .10 or less per print.<\/b><\/p>\n<p><i>Notes: In 2000, the industry earned $0.25\/image captured but only $0.12 \/image in 2007 (Simon Bryant, Understanding and Solutions)<\/i><\/p>\n<p><img decoding=\"async\" src=\"\/images\/research\/surveys\/photo_print8.jpg\"><\/p>\n<p><b>According to our survey respondents, online photo processors will need to consider faster turnaround alternatives and more aggressive pricing to lure retail customers.<\/b><\/p>\n<p><img decoding=\"async\" src=\"\/images\/research\/surveys\/photo_print9.jpg\"><\/p>\n<p><b>Social networks appear to be driving the increasing use of online photo sharing services. However, 60% of our survey respondents (the majority of which are 35 or older) say they are not using online photo sharing services. <\/b><\/i><\/p>\n<p><b>The most frequently cited &#8216;Other&#8217; photo sharing service was Kodak gallery.<\/b><\/p>\n<p>Want to see more? <strong><a href=\"https:\/\/www.pcpitstop.com\/contact.asp?ct=research\">Contact<br \/>\nus<\/a><\/strong>for information about our customized research services.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/techtalk.pcpitstop.com\/images\/posts\/photoprint.jpg\" class=\"postimage\" alt=\"*\" \/><\/p>\n<p>\nThe initial analysis of our January 2008 Photo Printing Survey results.<\/p>\n","protected":false},"author":10,"featured_media":66012,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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